Identity for a psychologist who specialises in cognitive behavioural therapy. The idea is that everyone has their own path and journey to make towards their recovery or goal. The six dots represent the six steps in the treatment programme and the shape can always change direction and form, because each patient follows their own path.
10 months ago
@Seeger Mattijs Thank you!
Great work Jun-Yi
@Charlotte Fosdike Thank you! We are now exploring using a warmer colour instead of this "technical" blue.
by Jun-Yi Lee
The client found the abundance of white space and thin blue lines to be too clinical and impersonal. Once I sent her a red version, that was it. All it took for the design to 'click' was the change of colour.
8 months ago
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