The Focus Lab S.A.U.C.E

Although caring for our customers has always been in the Focus Lab DNA, late last year, I was hungry for a simple way to qualify it. A single, actionable, measurable term that we could weave into our weekly dialogue. S.A.U.C.E. was born: Seek to Achieve an Unforgettable Customer Experience.

I wrote about it. Give it a read.
https://focuslabllc.com/digest/our-secret-sauce

We followed that up with team SAUCE patches, seen in the additional image. More to come!

Focus Lab + Odi
Global B2B brand experts.

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