Smetalo Logo 01

"Smetalo" is the Bulgarian word for "abacus" or "counting frame" and it's a math academy for 4 to 8-year-old kids. In addition to learning geometry and arithmetic, they develop their concentration and logical thinking skills. Depending on their age, they face different obstacles through games and exciting challenges.

My purpose was a fresh and friendly approach with bright colors in order to bring positive emotions to the kids attending the academy. The logotype represents an abacus which the students use in their first steps of learning mathematics. The logo has 2 compositions for bigger design flexibility and two versions - Cyrillic and Latin.

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