Traverse Logo
Traverse equips companies with the tools to direct their employees to the right line of care when injured at work.
The Traverse logo features an abstract pictorial mark depicting the face of a compass, providing symbolic visualization of the brand name, Traverse ("to travel across or through"), while communicating guidance, direction, and knowledge.
Additionally, the visual weight of the mark provides association to strength and reliability while the lowercase characters of the logo type provide an approachable, economical aesthetic. Ultimately, the Traverse logo is professional, guiding, and strong.
Created at Stewart Design.
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Posted on
Feb 21, 2020
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