Dave McNally / tags / logo

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1. Alt Colours? Just trying an alternative presentation of the previous idea. February 17, 2012

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2. Icon Revision Just another quick idea I had for the icon and sketched it out before I forgot about it - mainly to revisit later if I like the direction. It make take a cou... February 16, 2012

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3. Type Revision I'm liking this much more in terms of the text. I still like the idea of an icon/mark to go along with it but not sure this is the right direction for that. ... February 16, 2012

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4. Enliven Rebranding Idea 1 Experimenting with a completely new direction for a portfolio redesign. I'm wanting to rebrand at the same time. Early stages of the initial idea, just docum... February 15, 2012

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5. Locomo Script Working on an alternate logo idea, dropping down to a single, elegant approach. There are 6 approaches at this so far, each can be seen in the attachment. S... May 26, 2011

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6. Locomo Tracks Adding some colour for reference. May 24, 2011

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7. Locomo Alt 3 Of 3 One more alternative direction. Check the attachment for alt styles. May 24, 2011

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8. Locomo Alt 2 Of 3 Another alternate direction. The others can be seen in the attachment. May 24, 2011

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9. Locomo Alt 1 Of 3 An alternate style for the client. See the attachment for other styles. May 24, 2011

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10. Locomo Kerned Moving forward with the first concept as requested. As per Anton's great tips, I've cleaned up the Locomo kerning and fixed spacing on the LABS text. At the ... May 23, 2011

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11. Locomo Steam As per one of the comments and chatting to the client, I've tried something else out with the original version. I closed off the ascender from the L and adde... May 23, 2011

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12. Locomo Stamp Logo Another approach with more of an iconic style. May 22, 2011

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13. More Locomo Playing on the "Locomo" a little to try something else. It may need simplifying though. May 22, 2011

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14. Locomo Labs Just my first take on an identity for an upcoming mobile app dev shop. Spacing still needs fixing and some precision. May 22, 2011

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15. Name Change A new direction, name wise. Still just experimentation at this point, seeing what works and what doesn't. May 19, 2011

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