Primo's Deli: Promotional Items
For the most part, the Primo's brand is pretty classic and clean. What differentiates us visually it is the use of promotional graphics and treatments. Typically used as accents to add urgency and energy to the brand expression, these elements pull inspiration from New York City style Deli signage. The idea is to use this "promotional" look on certain brand touch points to add energy to the brand. Places like to-go bags, merch/apparel and stickers are just a few examples..
apparel design
branding
deli
design
fast food
graphic design
illustration
italian
logo
new york
promotional
retro
t shirt
type
typography
vector
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Posted on
Jan 31, 2024
More by Jim Kennelly View profile
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