Cyber Folks

How to build a tech product site translated to human language?

The H88 company, owner of multiple hosting services in Poland, has created a brand to put them together under one roof. They've blended technology (Cyber) and the people (Folks) to underline the extraordinary approach to customer service. Our goal was to translate this idea into their new website.

Client provided us with their strategy and new brand guidelines. We've forged those materials into site design and sprinkled unique yet consistent elements, such as icons and visible underline in brand's logo. And to pinpoint their tech expertise, we've used the > and _ signs, used in coding. The client accepted this branding followup that made them even more unique.

Product lineup is always a challenge: How to deliver the right amount of content and suggested product, while maintaining the overall aesthetics and ability to compare bundles? We've achieved that through information gradation using subtle elements and various font styles and sizes.

Client supported us with their own development team: their task was to plugin the buying process to layouts our team birthed. Using Bitbucket two teams were connected and communicated effectively. Needless to say, a lot has been learnt with such process. And we're looking forward to such challenges.

Check the whole project here ——— Thanks, hope you've liked it! Follow us to keep up to date with our upcoming projects. ——— Looking for a world-class digital product? Drop us line at hello@adchitects.co